1 Introduction to Event Management
2 Concept and Design of Events
3 Event Feasibility Analysis
4 Marketing and Promotion
5 Public Relations
6 Event Budgeting
7 Sponsorship Strategies
8 Event Evaluation
9 Event Trends
10 Event Management Personnel
Book Author |
Dr. B. Vijayakumar |
Publisher |
Margham Publications |
Language |
English |